From Aspiration to Action: Understanding How Need for Achievement Drives Women’s Entrepreneurial Intentions using machine learning approach

Abstract

Women entrepreneurs are critical contributors to the economy growth yet they face unique challenges that hinder their entrepreneurial journey particularly in the regions like Uttarakhand. Indian government has been constantly fostering the entrepreneurial environment for women entrepreneurs through government policies and programs. Women entrepreneurs act as a catalyst for growth and development of any nation. Despite the continuous support women entrepreneurs struggle with various challenges that poses threat of failure in the early years of their operations. This study explores how the need for achievement influences the entrepreneurial intention among women using machine learning approach to uncover the nuanced patterns and relationship. This analysis reveals significant positive impact of achievement motivation on the fostering entrepreneurial intention among women entrepreneurs that demonstrates higher level of aspiration or more resilient in navigating the challenges to cease the business opportunities in the competitive landscape. The study provides robust insights into the dynamics of Roman entrepreneurial behavior that offers evidence based recommendations for policymakers to create tailored interventions. The findings indicate that women are energized by the need of achievement motivation in striving to overcome challenges and remain competitive with other races in the business environment.