Attitude Of Investors Towards Beldex Coin In Kanniyakumari District

Abstract

Beldex coin is one of the crypto investments in the present scenario. It has gained attention among investors due to its focus on privacy, security and long-term technological development. The aim of the study is to identify the factors influencing investors attitude towards Beldex coin, their perception of risk and return and the future investment intentions. A survey-based methodology was employed to collect data from a sample of Beldexinvestors within the district. The finding reveals the technological awareness, perceived utility, and future investment intention are significant factors shaping investor attitudes. The study also indicates that while investors acknowledge the high-risk nature of Beldex coin, the potential for high returns is a compelling motivator. Consequently, a significant proportion of investors express a positive intention to increase their investments in Beldex coin in the future, suggesting a cautiously optimistic outlook. This research provides valuable insights for investors of Beldex coin and marketers in understanding and addressing the specific investor’sattitude in Kanyakumari district..