Assessing the Effectiveness of Pradhan Mantri Matru Vandana Yojana in Enhancing Maternal Health Among Tribal Women in Poonch District

Abstract

The study evaluates the effectiveness of the Pradhan Mantri Matru Vandana Yojana (PMMVY) in enhancing maternal health among tribal women in Poonch District, examining factors such as age and educational level that influence awareness, accessibility, and utilization of the program. Data were collected from 200 respondents through structured surveys, focusing on awareness levels, utilization rates, and perceived impacts of PMMVY on healthcare and nutritional support during pregnancy. Results indicate that although 70% of respondents are aware of PMMVY, only half have accessed its benefits, highlighting existing barriers. Younger women (ages 26-35) and those with higher education levels demonstrated higher awareness and perceived benefits from the program, suggesting demographic influences on engagement. Cultural beliefs also emerged as significant factors impacting PMMVY usage, with many women indicating a need for culturally sensitive outreach to improve program reach. The study recommends tailored approaches, including simplified processes, additional nutritional support, and collaboration with community leaders, to increase PMMVY’s effectiveness in addressing maternal health needs among tribal women in underserved areas.